Good Good Golf Pulls Callaway Ad Featuring Garrett Clark and Alexis Miestowski

Good Good Golf, title sponsor of an upcoming PGA Tour event, deleted a video where Garrett Clark shoves Alexis Miestowski over a Callaway driver.

Good Good Golf and Callaway Golf scrubbed a promotional video for a new driver late Friday evening following widespread condemnation of a scene depicting physical aggression. The advertisement featured content creator Garrett Clark shoving fellow member Alexis Miestowski to the turf as she reached for his golf club. While lying on the ground, Miestowski was told by Clark, "Do not touch my new driver." The removal of the footage occurred on August 21, 2026, though recorded clips of the encounter continued to circulate across social media platforms after the official accounts deleted the original post.

Key details

Good Good Golf, which originated as a YouTube channel in 2020, currently operates with a roster of eight men and four women. The group produces made-for-TV shows, apparel, and various merchandise alongside their digital challenges. This controversy arrives just months before the organization serves as the title sponsor for the Good Good Championship. That PGA Tour event is scheduled for November 12-15 in Austin, Texas, as part of the FedEx Cup Fall schedule. The organization has built a massive following by blending traditional sport with entertainment-focused digital media.

Good Good issued a formal apology on Saturday, August 22, 2026, at 8:25 PM ET via a social media statement. The company acknowledged that the video depicted actions not aligned with their brand values. The statement emphasized that the organization has historically stood for making the game of golf more inclusive to all participants and pledged to maintain that mission in future content. Callaway Golf, which entered a formal partnership with the content group in 2023, expressed disappointment regarding the specific footage and stated they are working together to ensure a more inclusive space within the sport. The equipment manufacturer has been a primary collaborator with the group for three years.

The PGA Tour released a separate statement distancing the professional circuit from the deleted advertisement. Tour officials noted that they do not condone violence in any form and asserted that the video failed to reflect their commitment to respect and inclusivity. This incident marks a significant moment of friction in the Tour's recent strategy of embracing digital content creators to expand the game's reach. The governing body for professional golf in North America emphasized that the behavior shown was unacceptable for a partner organization.

Latest developments

The Good Good Championship represents a major expansion for the YouTube-based brand into professional tournament title sponsorship. The upcoming November event in Austin is a key fixture of the FedEx Cup Fall. Despite the deletion of the Callaway driver ad, the group remains one of the largest content creators in golf, utilizing a mix of competitive play and entertainment-based challenges to build their audience. The PGA Tour reiterated that golf should function as a welcoming environment, contrasting the behavior shown in the Clark and Miestowski clip with the intended atmosphere of the sport. The tournament will be held at a premier venue in the Texas capital.

Public reaction to the clip was swift, with many viewers questioning the decision-making process that allowed the footage to be edited and published. The video was live for several hours before the backlash prompted its removal. Observers noted that the interaction between Clark and Miestowski was particularly jarring given the group's usual lighthearted tone. The fallout has led to increased scrutiny of the group's internal content review procedures. This event serves as a reminder of the risks associated with the intersection of influencer marketing and professional sports sponsorships.

Industry analysts suggest that the timing of the incident is particularly sensitive due to the proximity of the Austin tournament. The PGA Tour's involvement adds a layer of corporate responsibility that transcends typical social media trends. The organization’s pledge to inclusivity will be tested as they navigate the remaining months before their flagship event. Both Good Good and Callaway have indicated that they are reviewing their creative processes to prevent similar occurrences. The digital golf community continues to debate the impact of this incident on the brand's long-term reputation.